Ilari Hakala, also known as Ilaripro, is a Finnish influencer talent and content creator who has become known especially for his sports-related videos and inspiring wellness content. His thoughts, words, and actions are fully aligned, which is reflected in the strong trust and engagement of his audience. Ilari’s content around a balanced lifestyle reaches tens of thousands of followers, particularly young people and young adults, a target group that is difficult to reach through traditional advertising.
He combines mental well-being, physical activity, and nutrition into a practical, accessible approach that helps his audience make better everyday choices. For brands, this means a collaboration environment where products and services are naturally integrated into the content and perceived as genuinely useful rather than forced advertising.
His energy and joy for life translate powerfully through the screen, while his communication remains grounded and relatable. This makes Ilari a safe, value-driven partner for brands looking to build long-term brand equity and authentic connections with their audience.
Collaborating with Ilari goes beyond visibility. It is a strategic partnership with a creator who drives trust, strengthens brand credibility, and delivers measurable impact with his audience.
